The Sauce Factory Logo & Product Packaging

For this project we were asked to create a logo for a fictitious sauce company called The Sauce Factory. We were asked to create a general logo as well as three logo variations for the different flavors of sauces that will be sold. The imaginary client was looking for something that highlighted that the sauces were 100% American made.

After looking at what kind of branding and packaging already existed in the sauce aisle at my local grocery store I decided to create logos with an American traditional theme and use the slogan "An American Tradition".